About
Brand Overview
Aura Labs is a Seattle based startup focused on elevating your home vibe through smart lighting products using AI solutions. We get it-creating the right ambiance in your home shouldn’t cost a fortune or require a tech degree. That’s why we’re here. We make smart lighting simple, easy to control, and perfectly in tune with you. Whether you're watching a movie or hosting friends, our goal is to help you experience cool lighting effects that fit your vibe at an affordable price.
Our Mission
Create quality and intuitive smart home tech for the world. All this to say, we just like making cool sh*t, that works.
Our Vision
A future where a smart home is as simple as turning on a light switch.
Core Values
- Intuitive Design: Prioritizing user-friendly and intuitive design in everything we build.
- Quality Products: Offering the best technology at competitive prices.
- Kaizen Community: Listening to our community to drive continuous improvement.
- Longevity & Usability: Ensuring long-lasting and practical build in our products.